A Cuban real estate agent based in West Palm Beach has become one of TikTok's most amusing sensations of 2026. Instead of filming dull property tours, Yeikol Pérez captivates audiences by remixing catchy Cuban reparto tunes, leaving the Latino community in Florida in stitches.
His TikTok account, @yeikolpalmbechrealtor, has garnered hundreds of thousands of views across several viral videos where he swaps out the traditional sales pitch for the infectious beats of reparto music.
One of his most popular videos features a home in Lake Worth priced at $32,000, amassing over 452,500 views, 28,700 likes, and more than 4,190 shares. In this clip, Yeikol creatively transforms the lyrics of "Dichávate"—the mega-hit by Ya Ice Dilan, Rey Tony, and Helabusador—to describe the property with bold flair.
On June 17th, he showcased another property in West Palm Beach for $17,000, this time remixing a tune by Bebeshito.
The comment sections are flooded with laughing emojis and applause, predominantly from Cuban profiles—marked by island flags and references to the homeland—who praise his inventive approach. A comment that resonated widely captured the sentiment: "I can't even afford rent, but I watched the whole thing."
The Rise of Reparto in Cuban Diaspora
The success of this format is rooted in the current popularity of Cuban reparto music among the diaspora, with "Dichávate" topping charts in countries like Spain and Panama, and celebrities such as Maluma and soccer player Vinicius Jr. joining the craze. Yeikol has simply leveraged the language of his community to sell real estate.
While Yeikol is not the first to blend Cuban humor with real estate, his approach stands out. Earlier this year, a Cuban on the island went viral by presenting an unfinished home in the style of an American agent for just $2,500. However, Yeikol is selling actual homes in Florida, one of the nation's most dynamic real estate markets, where the median home price exceeds $714,000.
For now, this realtor keeps filming, keeps rhyming, and keeps selling. And people, even if they can't afford rent, continue to watch his videos in full.
Yeikol Pérez’s Impact on Real Estate and Social Media
Why is Yeikol Pérez's approach to real estate so popular?
His approach is popular because it combines humor and music, using catchy Cuban reparto tunes to engage viewers while showcasing properties, making the process entertaining and relatable to the Latino community.
How has the Cuban reparto genre influenced the real estate market in Florida?
The Cuban reparto genre has become a cultural phenomenon, particularly among the diaspora. By incorporating this music into real estate marketing, Yeikol connects with potential buyers on a cultural level, enhancing engagement and interest in the properties he sells.