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Cuban Bread Seller's Catchy Cry Takes Social Media by Storm

Tuesday, October 21, 2025 by Madison Pena

A bread vendor in Havana has captured the hearts of social media users with his unique sales pitch: “Here comes the one you can't forget. Open the door because the love of your life is knocking: the bread!” This catchy phrase was shared by Cuban content creator Jhonan Romeu Lores (@romeo_lamaravilla_), who sought to highlight the hard work of this self-employed worker as he roams the streets selling one-pound loaves for 200 pesos, spreading joy and making a living.

“The power of social media,” Romeu commented when posting the video, which has already surpassed 500,000 views across TikTok, Facebook, and Instagram in just a few days. The charismatic vendor, hailing from Coco Solo in Havana's Marianao municipality, has garnered admiration for his enthusiasm and creativity in promoting his bread.

Several followers have even shared their own videos mimicking his style and pitch, which is inspired by a musical track from Cuban reggaeton artists Charly and Johayron. This phenomenon once again highlights how social media can serve as a powerful tool for bringing attention to real-life stories of perseverance and positivity amid the challenging circumstances faced by the Cuban people.

Impact of Social Media on Cuban Street Vendors

How did the bread vendor become popular?

The bread vendor gained popularity through a video shared by content creator Jhonan Romeu Lores, showcasing his lively and memorable sales pitch.

What is the significance of social media in this story?

Social media played a crucial role in amplifying the vendor's story, demonstrating its power to highlight real-life tales of determination and creativity in Cuba.

What inspired the vendor's unique sales pitch?

The vendor's sales pitch was inspired by a song from Cuban reggaeton artists Charly and Johayron, adding a musical flair to his street vending.

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