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Where's the Embargo? The Arrival of a Modern Car from Miami Sparks Online Debate

Tuesday, September 9, 2025 by Zoe Salinas

A TikTok video has captured the moment dockworkers in Havana unloaded a bright red Honda Accord, freshly shipped from Miami to Havana's port. The footage, which quickly gained traction online, shows the intricate process of using cranes to carefully place the car on Cuban soil, watched eagerly by onlookers.

The event has ignited a flurry of discussions on social media. Many users responded with sarcasm about the car's future on the island: "I wonder what they'll do when it breaks down. Use it as a house, maybe?" "Great, blessings to those who have it. Where's the embargo, hahaha?" "Nice, you can even sleep with the air conditioning on when the power goes out."

The importation of modern vehicles to Cuba, often sent by relatives from abroad, starkly contrasts with the experiences of most Cubans. They face the challenges of a deteriorating public transportation system, a scarcity of spare parts, and exorbitant fuel costs.

This Honda Accord joins a growing number of luxury cars that have started appearing on the island's roads in recent years. This trend highlights the deepening social and economic divide between those with financial support from overseas and the majority of citizens relying on Cuban peso salaries.

Frequently Asked Questions about the Impact of Imported Cars in Cuba

How do modern cars arrive in Cuba?

Modern cars often arrive in Cuba shipped from abroad, typically sent by relatives living overseas to support their families on the island.

What challenges do car owners face in Cuba?

Car owners in Cuba face numerous challenges, including a lack of spare parts, a deficient public transportation system, and high fuel prices, making vehicle maintenance difficult.

What does the presence of luxury cars indicate about Cuban society?

The presence of luxury cars in Cuba underscores the widening economic and social gap between those who receive financial aid from abroad and the majority who survive on local wages.

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