Just when it seemed like the buzz around the "Instagram" music video had reached its peak, L Kimii played an unexpected final card: a public dedication to Samantha Hernández, his co-star in the clip and one of the most talked-about figures in the Cuban entertainment scene this week. The post, simple yet full of intention, features Samantha during a break from filming, seated at a chessboard, relaxed, smiling, and unfiltered. It appears casual until you read the accompanying text.
"Forever grateful for how you express your art and touch hearts. I am proud to see you grow so genuinely and uniquely. Thank you for continuing to succeed," Kimii wrote, tagging her directly.
Samantha's response was succinct: "Wow." Yet, that single word was enough to let social media do the rest. Comments poured in: "This was more direct than a diss track," "No explanation needed for you two," "This chess game has more tension than a soap opera," and even "She didn't respond, but we all got it."
The timing couldn't have been more perfect. The message dropped right after the release of "Instagram" and coincided with Wampi, Samantha's ex, launching "Rica y To," a song many see as a sophisticated (and unnamed) retort to all the drama. Naturally, social media is already weaving together the entire narrative.
While some perceive it as pure marketing and others see a hidden romance, the saga has captivated audiences like a musical telenovela. With cross-releases, dedications, cryptic phrases, and on-screen chemistry, the public is hooked. And all of this without either protagonist saying much more.
For now, neither Samantha nor Kimii have clarified if their relationship is purely artistic... or something beyond. Yet, with just a photo, a chessboard, and a few well-placed words, they've achieved what many strive for: keeping everyone talking, reacting, and eagerly anticipating the next chapter.