A Cuban content creator residing in the United States has stirred up a storm on TikTok after posting a video from a private sweet shop in Havana, where she ordered desserts for her daughter's baptism. While she praised the establishment, she acknowledged that the prices are beyond the reach of many on the island. "It's great but expensive for the average Cuban. That's the reality, but I paid without a problem and recommend it," stated Rosy, known on the platform as @tu_viaje_con_rosy, as she showcased the treats she purchased at the shop located in central Havana.
The video quickly sparked a wave of divided reactions. Some users appreciated the recommendation and shared similar experiences, while others harshly criticized her for promoting a place inaccessible to many Cubans. "It's sad that only those from outside can afford such simple indulgences, which are considered a luxury there," one follower commented. Another questioned, "A dessert costs more than a salary in Cuba, where have we ended up?"
In the midst of the debate, some comments accused Rosy of being oblivious to the country's reality, focusing only on the pleasant aspects. In her defense, she responded directly: "Yes, I am a content creator, so what. I say it's expensive because it's true: the average Cuban can't buy it for their child. That's why I emphasize it." Rather than softening her stance, Rosy continued addressing the criticisms, asserting that she shares what she deems useful for her audience. "The place was crowded with ordinary Cubans. Where do they get the money? I don't know. My family there can't afford it, but I also mentioned that." To those accusing her of frivolity, she was even more direct: "A lot of pain, I saw elderly people eating from the trash."
The discussion extended beyond the cost of sweets, touching on a sensitive issue: how life in Cuba is portrayed by visitors who have access to foreign currency. For some, showcasing private businesses overlooks the widespread scarcity faced by much of the population. For others, sharing these spaces can be beneficial for those planning trips and looking to help or send products to family members.
Rosy maintains that her intention is not to "inflate" the Cuban reality or push an agenda. "I return for my family, not to create a narrative," she wrote in another response. She also mentioned that she assists those she can and has even given away items on the street during her visits.
This incident once again highlights the significant gap between Cubans living on and off the island, and the delicate balance between depicting reality, generating content, and maintaining awareness of the social context that defines daily life in Cuba.
Understanding the Cuban Social Context and Content Creation
Why did Rosy's video cause controversy in Cuba?
Rosy's video sparked controversy because it highlighted a sweet shop in Havana with prices that are unaffordable for most Cubans. Her recommendation was seen by some as out of touch with the economic reality many face on the island.
What was the main criticism Rosy faced regarding her content?
The main criticism was that Rosy seemed to ignore the harsh economic conditions in Cuba by promoting a business that many locals cannot afford, thus potentially misrepresenting the overall situation in the country.
How did Rosy respond to the backlash from her video?
Rosy defended her position by stating that she simply shared what she found useful and mentioned the high prices to highlight the economic disparity. She also emphasized that her video was not intended to glamorize the situation in Cuba.