The Telecommunications Company of Cuba S.A. (ETECSA), in an unprecedented move of transparency and aesthetic boldness, has introduced its new official logo. The traditional "S" has been replaced with a prominently displayed dollar sign: ETEC$A. According to official sources, this redesign “embodies the revolutionary spirit of progressive social disconnection and reaffirms our... monetary sovereignty, albeit in foreign currency.”
New Logo, Same Disconnection
This morning, the new logo was revealed, rapidly going viral in memes, digital banners, and shattered dreams. The iconic dollar sign "$" not only nods to the international market but also to the strained pockets of the average Cuban citizen.
“It's an honest logo. Everything costs now, and it costs dearly. At least they're not hiding it anymore,” commented a grandmother with just enough balance for a single SMS message.
What Does the New ETEC$A Era Bring?
Starting today, recharges in Cuban Pesos (CUP) are limited to 360 pesos every 30 days, barely enough to view a low-resolution photo on WhatsApp. The more desirable data plans are priced in USD, payable via international cards or the famous Monedero MiTransfer.
The "amazing offers" include:
- 4 GB for 10 USD
- 8 GB + 75 MIN + 80 SMS for 20 USD
- 16 GB for 35 USD
All come with 300 MB of national navigation, just in case you want to read Granma without interruptions.
Options in CUP... If You Sell Your Fridge
For those still earning in Cuban Pesos, ETEC$A has "socialist plans with capitalist prices":
- 3 GB for 3,360 CUP
- 7 GB for 6,720 CUP
- 15 GB for 11,760 CUP
In other words, to get connected, you need more than three minimum wages or a miraculous remittance from Hialeah.
Reactions: From Sarcasm to Outrage
Official journalist Lázaro Manuel Alonso described the measure as "a commercial update." Internet users responded warmly:
ETECSA: connecting with the pockets of imperialism.
Although the company insists on its "commitment to the people," every megabyte seems reserved for those who can pay in foreign currency. Some educational platforms remain free, but if you want to use the internet for modern-day needs — be it video calls, music, or memes — prepare to pay in greenbacks.
Sources close to the Ministry of Massive Disconnection reveal the next plan involves paying with points of revolutionary loyalty:
- 1 MB for shouting “Long live Fidel!”
- 5 MB for reporting a neighbor with an antenna
- 20 MB if you hand over your passport
Epílogo: The New Logo Speaks Volumes
ETECSA hasn't just changed its typography. It has officially acknowledged what everyone already knew: internet access in Cuba is a class privilege. Meanwhile, millions of Cubans will remain disconnected, staring at a blue symbol that now gleams with a dollar sign... but without data.
Editor's Note: This article employs satirical and humorous elements to illustrate the popular perception of the new economic and communication measures by the state-owned company ETECSA. The statements and reactions reflect the sentiment of numerous social media users and should not be interpreted as official statements. CubaHeadlines promotes critical and diverse analysis of the Cuban reality, respecting freedom of expression and the right to information.
FAQs on ETECSA's New Dollarized Services
What does the new ETECSA logo signify?
The new ETECSA logo, featuring a dollar sign, symbolizes the company's shift towards dollarized services, reflecting the economic changes in Cuba and the emphasis on foreign currency transactions.
How have the service charges changed under the new ETECSA plan?
Service charges have significantly increased, with attractive data plans priced in USD while limited CUP recharges are available, making internet access more expensive for average Cubans.
Are there any free services still available from ETECSA?
Yes, some educational platforms remain free of charge, but general internet usage such as video calls and streaming requires payment in USD.