Ruth Sánchez Laviera, a celebrated Puerto Rican hairdresser and stylist, renowned for crafting the legendary looks of Celia Cruz, has passed away. The news was confirmed by those close to her family and the circle surrounding the iconic singer.
Sánchez played a pivotal role in Cruz's life and career, serving as her stylist, confidante, and friend for over four decades. Her exceptional talent helped shape the vibrant and extravagant image that defined “La Guarachera de Cuba” during the most international phase of her career, with stunning wigs, glitter, and bold designs.
Born in Santurce, Puerto Rico, Ruth María Laviera Sánchez knew from a young age that her calling was hairdressing. Despite her father's opposition, who was an architect, she pursued her passion in the beauty industry, eventually moving to New York. There, she launched a successful career at Lourdes Beauty Salon in the Lower East Side.
Sánchez broke barriers by working for Essence magazine and styling prominent African American figures such as Diana Ross, Donna Summer, Vanessa Williams, and Billy Dee Williams. She also styled legendary Fania musicians like Johnny Pacheco, Roberto Roena, and Tito Puente. At just 25, she opened her first salon, El Yunque Obá, on the Upper West Side.
Her meeting with Celia Cruz sparked a professional and personal sisterhood that endured the test of time. Ruth, with profound love and sorrow, took on the heartfelt duty of preparing Celia for her final farewell in 2003, an act of loyalty that underscored their unbreakable bond.
The news of her death has deeply saddened many. Music researcher Rosa Marquetti expressed, "A great sadness in the passing of our beloved Ruth Sánchez Laviera, the great stylist of Celia [...] Peace and light to you, admired Ruthie."
The official Celia Cruz Instagram account also shared a heartfelt tribute: "Until the day her illness began, Ruth was an unwavering support. Her loyalty, affection, and dedication left an indelible mark on Celia’s legacy."
Celia Cruz’s estate extended condolences to her daughters Noelia and Cindy, her sons Alexis and David, and her grandchildren Simeón and Ralphie Mercado Jr. Meanwhile, Linda Becquer Pritchett, Celia’s niece, remembered Ruth as a source of inspiration.
As of now, the causes of her death and funeral arrangements have not been disclosed. Friends, colleagues, and admirers continue to pay tribute, recognizing Ruth Sánchez not only as an artist in styling but also as a symbol of professionalism, female empowerment, and human warmth.
Remembering Ruth Sánchez Laviera
Who was Ruth Sánchez Laviera?
Ruth Sánchez Laviera was a renowned Puerto Rican hairdresser and stylist, famous for styling the iconic looks of Celia Cruz and other notable figures.
What was Ruth Sánchez's contribution to Celia Cruz's image?
Ruth Sánchez was instrumental in crafting the vibrant and extravagant image of Celia Cruz, contributing to her international appeal with stunning wigs and bold designs.
How did Ruth Sánchez's career begin?
Ruth Sánchez began her career in New York at Lourdes Beauty Salon and later opened her own salon, El Yunque Obá, breaking barriers in the beauty industry.